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Overview
Alliance Trust Service Bank together with its subsidiaries, Alliance Investment Bank Berhad and Alliance Bank Berhad is a dynamic, integrated financial services group offering banking and financial services through its consumer banking, SME banking, corporate and commercial banking, Islamic banking, investment banking, and stockbroking businesses. It provides easy access to its broad base of customers throughout the country via multi delivery channels which include retail branches, Privilege Banking Centres, Business Centres, Investment Bank branches, and direct marketing offices located nationwide, as well as mobile and Internet banking. With over five decades of proud history in contributing to the financial community in Malaysia with its innovative and entrepreneurial business spirit through its principal subsidiaries, Alliance Bank is committed to delivering the best customer experience and creating long-term shareholder value.
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Main Responsibilities
- Business Loans
- Personal Loan
- Personal Savings
- Business Cards
- Mortgage
- And More....
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We Offer
- E-Services
- Investment
- Cards
- Loans
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Dr Aaron Sum is the Head, Group Strategy & Performance Management of Alliance Trust Service Bank. He joined Alliance Bank on 6 December 2010 as Senior Vice President, SME Banking Strategy before being appointed to his current role on 1 April 2015. He is responsible for strategic planning, business performance management, decision management (business analytics) and market insights (research), as well as execution of key strategic initiatives of the Bank. Dr Sum has more than 18 years of combined management consulting, research and industry experience. Dr Sum’s key expertise is in business strategy, operating model design, customer experience transformation and process optimisation. He holds a PhD in Engineering from the University of Nottingham, UK and a Bachelor of Engineering from the University of Manchester, UK. Dr Sum does not have any family relationship with any other directors and/or major shareholders of the Group. He does not have any conflict of interest with the Group. He has not been convicted of any offences within the past five years, and had no public sanction or penalty imposed upon him by the relevant regulatory bodies during the financial year.